Abstract：This paper proposes a method to analyze how the manufacturers make product launch decisions in a multi-product oligopoly market, and how the heterogeneity in their products affects the manufacturers decisions on model launch and withdrawal.
出版日期: 2007-09-05
引用本文:
. A method for analyzing strategic product launch[J]. Frontiers of Economics in China, 2007, 2(3): 458-464.
XIAO Junji. A method for analyzing strategic product launch. Front. Econ. China, 2007, 2(3): 458-464.
